Connecting customer emotions with business growth.

(book coming 2025)

You know something isn’t right, but you just can’t put your finger on it. Something isn’t working - but what?

You have mountains of behavioral data, segments and software, yet your team still isn't getting those results you need. It's time to go beyond the numbers.

Better results start with understanding your customers' emotions. Understanding your customers’ emotions, starts with my Emotional Targeting Framework™.

My book will give you the framework for developing a deep understanding of what drives your customers to purchase.

This framework is based on foundational human psychology and marketing principles. It’s been tested thousands of times and generates record-breaking results for my agency’s clients.